Forgive me for the sales pitch but please understand I’m not pitching for bar associations, I’m pitching for the specific benefits YOU can get from a couple of local bar associations. On the general topic of leveraging a bar association membership, let me direct you to Ten Tips For Making Your Bar Association Dues Work For You & Leverage Your Bar Membership for Marketing.
But more specific for you Illinois/Chicagoland folks, some timely “specials” from the Bar:
ISBA’s Meet Me at the Bar. The Illinois State Bar Association is offering a FREE 6-month membership for any non-members who haven’t been members for the past 2 years. Great bar association & IT’S FREE!
Chicago Bar Association’s Lawyer Referral Service. This is either my best or a close second best source of business…if you can qualify, SIGN-UP NOW! I think bar association lawyer referral services are generally good and rather inexpensive forms of marketing where there’s not much to lose. But the CBA really differentiates itself by the marketing it does for the referral service. It does a combination of Google, print media, and cable TV advertising that really gets the phone ringing. It’s $200 per year and I probably earned $5,000 from that $200 investment last year.
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